Our Team

Who is United Way of Moore County, NC?

Located in Southern Pines, North Carolina, the United Way of Moore County, NC is a private non-profit organization with a local board of directors whose mission is to make a measurable impact on the quality of life in the community by addressing our essential human service issues. Contributions to United Way stay right here in our community. We help donors help our friends and neighbors through crisis and day-to-day living.

Since 1968, it has been our pleasure here at United Way of Moore County to serve our local community. We are proud to have raised millions of dollars for the good of those living in Moore County communities: from Robbins to Lobelia, from Eureka to Eagle Springs and every neighborhood in between. Every year, local nonprofits receive United Way grants enabling them to bring our neighbors the very best in programs for their targeted needs. Our pledge to you is to continually assess the needs of our community and invest every dollar donated to our local United Way wisely, just as we have done for more than 50 years.  We will continue prioritizing the best interests of Moore County residents, whether you’re just moving here or have always lived here. This is OUR community and we are YOUR United Way of Moore County!

Thank you for your commitment to us and our role in this special community. Thank you for your support of the young and the young at heart, the hopeless and the hopeful. We thank you for joining us, keeping the best interests of the whole community at the heart of all that we do.

Give. Advocate. Volunteer. Live United!

Linda Pearson, Executive Director



Board of Directors 2025-2026

Board Chair

Andrea Burton

Assistant Director for Human Resources
Moore County Schools
"I serve the United Way of Moore County because I am committed to bringing people, organizations, and resources together to create positive change. As Board Chair, I am honored to support efforts that help our community thrive and ensure every resident has the opportunity to succeed."

Secretary

Cary Greene

Director of Admissions
Sandhills Community College
"Serving on the board of directors for the United Way of Moore County has allowed me to see first hand how our gifts impact those in need. From placing brand new books into our children’s hands to providing meals for the elderly and SO much in between, the United Way identifies our community’s needs and serves as a vehicle to advance the common good in Moore County. Our organization is so impactful to our local community, and I’m honored to be able to be a part of it!"

Treasurer

Crystal Gabric

Retired
Finance Director, Town of Southern Pines
"I have seen the tremendous benefit of the United Way’s contributions to create better opportunities for all citizens. Together, as a community, we can make a greater impact and enhance Moore County. "

Resource Development Chair

David J. Zmiewsky

City Executive, Vice President
First Bank
"I have previously been the Board Chairman for the American Red Cross in Moore County and United Way is an important supporter of the American Red Cross in Moore County. I saw how United Way was able to make important impacts on so many amazing organizations that help the people of Moore County and I wanted to be a part of that impact."

Strategic Planning Chair

Jeff Maples

Former Superintendent
"Serving on the board provides me with opportunities to promote partnerships and initiatives that support children, individuals, and families while enhancing their overall quality of life."

Board Development Chair

Eve Avery

Owner
Eve Avery Boutique
"The reason I support United way is because as a business owner this area supports me in turn I believe in supporting the area and giving back. Linda Pearson asked me to be on the board because she saw something in me and now I'm asking everyone to see something in United Way."

Review & Allocations Chair

Gerald Galloway

Retired Southern Pines Chief of Police
Community Volunteer and Philanthropist
"I am convinced that by supporting United Way of Moore County, our community is a better place for individuals and families that otherwise wouldn’t enjoy the life most of us do. United Way of Moore County reaches out."

Wes Cowell

Administrative Director, Pharmacy and Respiratory Care
FirstHealth
"I support the United Way of Moore County because UWMC helps local agencies improve the lives of the most vulnerable members of our community."

David A. Lambert

Project Liaison- Economic Development
NC Department of Environmental Quality

Beth VonCannon

SVP, Enterprise Process Oversight - Governance
Bank of America
"United Way’s mission resonates with me because it brings people and resources together to strengthen our community. Volunteering allows me to share my time and talent while participating in a collaborative grants process that helps direct funds where they are needed most."

Kyle Sonnenberg

Retired City Manager
Columnist, The Pilot
"I first supported the United Way of Moore County over thirty years ago. My board service then and now has exposed me to the multiple ways our United Way makes life better for so many people throughout Moore County."

Tiffany Ann Edwards

HR Director
Golf Pride
"United Way exemplifies the leading value I was raised by, treat others the way you would want to be treated. Another concept that is meaningful to me is when you have everything you need build a longer table not a higher fence – United Way enables everyone in a community to pay it forward and help others with whatever way and however much you are able."

Ann Fields

Attorney
Poyner Spruill

Matt Garner

Health Director
Moore County Health Department

Christine Ganis

PsyD

Patrick McBrayer

Executive Vice President
The Insurance Center


United Way Moore Staff

President

Linda Pearson

"I know that United Way plays a significant role in our community with a reach that spans all corners of Moore County regardless of one’s status, wealth or lack thereof. United Way supports a local nonprofit community that can touch the life of anyone. We’re there to help people through setbacks and unexpected life challenges, and to help this community thrive by supporting services the people need."

Administrative Assistant

Tianna McLellan

"As a resident that was born and have lived my entire life in Moore County, United Way is a breath of fresh air. I view the non-profit as a helpful resource, helping local residents to work towards reaching goals of sustainability. Hard times can be presented to anyone at any time and it is immeasurable to have the support of United Way of Moore County to pitch in with other local non-profits and be that net when it can sometimes feel like there is no safety. Focusing on the bigger picture of assisting when needed will keep our residents comfortable to continue to grow and unify within the community."

Director, Resource Development

Kit McKinley

"I believe in United Way of Moore County because their efforts support local programs and organizations. Funds raised in our community stay in our community to help build a better place for us all to live, work, and raise our families."